Case Study: Sky Italia accelerates product onboarding 4x with Synthesia

How Sky Italia Digitizes Learning Paths to Accelerate New Product Launches by 4x

Sky Italia, part of the Sky group, needed a faster way to train thousands of employees across Italy and Eastern Europe as product launches accelerated. Their traditional classroom-based training and externally produced videos were slow, hard to scale, and difficult to update, delaying new product rollouts and making it harder to keep customer-facing teams aligned.

Using Synthesia’s AI video platform, Sky Italia moved to fully in-house, digital learning content with AI avatars and text-to-video creation. This helped the team launch new learning paths much faster, cut product onboarding from 1 month to 1 week, reduce team onboarding from 3 months to 2 weeks, and create 100+ learning paths annually, while also improving learner engagement, creator satisfaction, and customer experience.

Sky

Cristina Sangiorgi

Senior Manager, Learning & Development