Case Study: Leading Product Co-Development Company reduces marketing data collation effort by 20X with Synerzip RPA

RPA Reduces Human Effort By 20X By Automating Marketing Data Collation

Leading Product Co-Development Company, a U.S.-based software product co-development partner, was spending significant time manually extracting marketing and lead-generation data from proprietary web sources. Its team had to research investors, their portfolios, related companies, and prospects by hand, with individual tasks taking anywhere from 8 to 24 hours. Synerzip was brought in to automate these repetitive data-collation processes using UiPath RPA.

Synerzip implemented multiple UiPath automations to pull investor details, identify companies an investor had backed, and search company websites for prospect information, storing results in spreadsheets. The impact was substantial: 750 investor records that took about 5 hours manually were reduced to 20 minutes, 30 company-investment records dropped from 8 hours to 15 minutes, and another 30-record prospecting task fell from 24 hours to about 40 minutes. Overall, Synerzip helped the client reduce manual effort by more than 20X and let the team focus on higher-value relationship-building work.