Case Study: Mediaset Group modernizes source-to-pay procurement with Synertrade

Mediaset Group transforms procurement in 18 months with SynerTrade

Mediaset Group, Italy's largest commercial broadcaster, faced challenges in modernizing its procurement organization, including decentralised responsibilities, lack of spending transparency, and a need for greater compliance. To support its transformation from a traditional purchasing function to a proactive procurement department, the group selected SynerTrade to implement an innovative eProcurement solution.

By implementing SynerTrade's platform, Mediaset was able to redesign and standardize its procurement processes, creating new ways of working. The solution provided critical information transparency, enabled the tracking of each purchase process step, and allowed the department to measure its performance. This digital transformation was a key factor in achieving greater efficiency, strengthening compliance, and demonstrating the added value the procurement department brings to the company.

Mediaset Group