Case Study: BrewDog achieves scalable international growth and improved margin control with SynergySuite

BrewDog - Customer Case Study

BrewDog, founded in 2007, grew rapidly from 10 locations in 2012 to an international chain of bars and restaurants, but was still managing operations on paper. As it planned to double locations within a year and expand globally, BrewDog needed to protect margins, gain better visibility into food & beverage and labor costs, and implement a Just-In-Time inventory strategy to reduce waste and improve forecasting.

BrewDog implemented SynergySuite’s Inventory & Purchasing, Sales Analysis, and Cash Management modules, integrating with their Aloha POS to provide real-time inventory, unified ordering and approval workflows, automated forecasting, and cash-tracking across all sites. The solution reduced inventory on hand, enabled brewery deliveries as needed, improved margin visibility and forecasting accuracy, and supported rapid growth — contributing to 131% UK sales growth and recognition as one of the UK’s fastest-growing private businesses.

BrewDog

Martin Dempster

Director of Operations