Synergist
54 Case Studies
A Synergist Case Study
The Marketing Practice, a global B2B marketing agency, faced a lack of data clarity using manual systems and Excel spreadsheets for project management. These time-consuming methods were slow to produce data, making it difficult to understand profitability and time expenditure. The agency sought a proper agency project management system and selected Synergist for its job costing and reporting capabilities.
Implementing Synergist provided powerful reporting and dashboards that delivered accurate, timely data. This enabled The Marketing Practice to identify key areas for improvement, leading to positive changes that impacted both profitability and client satisfaction within just three months. The Synergist system, known for being easy to use, was successfully adopted by all users and provided significantly better information for forecasting and planning.