Case Study: Gilroy unlocks business intelligence and improves forecasting with Synergist

Gilroy unlocks business intelligence and improves utilisation with Synergist

Gilroy, a strategic B2B marketing agency, faced challenges with time-consuming manual reporting and a lack of accurate data for commercial decision-making. They needed to optimize resource utilization and gain better business intelligence. To address this, Gilroy partnered with vendor Synergist to automate their processes and unlock valuable data insights.

The solution from Synergist provided automated reporting for confident forecasting and a deep understanding of team utilization. This enabled Gilroy to make fact-based decisions on project reviews, resource allocation, and overall business operations. The implementation of Synergist gave the agency greater clarity and control, transforming unreliable manual data into a reliable foundation for strategic planning and business growth.

Gilroy