Case Study: Allied Brass achieves 20x sales growth and expanded Amazon distribution with Syndigo

Avondale Décor Upgrades its Content Integration Capabilities

Allied Brass (owner of Avondale Décor), a manufacturer of luxury bath fixtures with nearly 40,000 SKUs, struggled to get its full catalog visible and selling on Amazon and other retailers because product content was not validated and distribution relied on desktop tools, spreadsheets and portal uploads. To solve this, Allied Brass selected Syndigo and its CXH platform for its broad retailer syndication connections and direct recipient integrations.

Syndigo implemented verified content syndication and provided dedicated account support to ensure accurate distribution; after finalizing Amazon data requirements, Allied Brass gained orders for an additional 15,000 items and reported a 20x increase in sales revenue, with sales now coming from nearly all 40,000 items. Allied Brass is rolling out similar Syndigo integrations across other major retailers expecting comparable results.

Allied Brass

Rob Andris

President