Case Study: Amref Health Africa UK modernises digital fundraising with Syndicut

Amref Health Africa UK modernises digital fundraising in 2021 with Syndicut

The UK branch of Amref Health Africa, a leading health NGO, partnered with Syndicut to modernize its digital fundraising. Their challenge was to redesign their website to support a strategic goal of doubling income and increasing reach, requiring a flexible, easy-to-maintain site that could engage users and encourage them to take action such as donating.

Syndicut implemented a solution by building a new website on the Umbraco CMS. The redesign focused on clear information architecture, an interactive map to showcase projects, and a simplified donation journey featuring an impact calculator. This collaborative approach delivered a website that became an essential asset for Syndicut's customer, supporting Amref UK's strategic goals and raising greater awareness for the charity.

Amref Health Africa UK