Case Study: Mike’s Bikes boosts customer engagement with Syncle

How Mike’s Bikes geared up customer engagement through Syncle

Mike’s Bikes, the largest independent bike retailer in the US, faced the challenge of efficiently adding and managing thousands of product videos for its online store. The small team needed a one-stop solution to automate the process of procuring, embedding, and updating video content without requiring significant manual work or development resources from their existing Shopify platform.

Syncle provided its video player for a streamlined integration with Shopify, automatically adding over 1,700 videos without any manual work. As a result, Mike’s Bikes saw a dramatic increase in customer engagement and conversions, including a 415% higher conversion to cart on desktop for viewers who watched a video, and a 33.5% decrease in exit rates on product pages with video.

Mike’s Bikes

Eric Lucan

Chief Medical Officer