Case Study: BAUHAUS streamlines product video management with Syncle

How BAUHAUS builds a complete customer experience with video

Bauhaus, a European retail chain, faced a significant challenge in especially those with supplier usage restrictions, was an unsustainable and time-consuming process that hindered their goal of providing a complete customer experience.

The vendor Syncle implemented an automated video management solution that seamlessly integrated with Bauhaus's e-commerce platform. Syncle automatically distributed supplier videos directly to product pages, eliminating the manual workload for the marketing team. The results were substantial, leading to over 554,000 video views, more than 10,620 hours of watch time, and an average view duration of over one minute, all of which helped guide customer decision-making and strengthen the bridge between online and in-store experiences.

Bauhaus

Jussi Salminen

Marketing Director