Case Study: Seven Miles achieves automated coffee marketing and segmentation with SyncApps by Cazoomi

Seven Miles - Customer Case Study

Seven Miles is an Australian coffee business with more than 50 years of history, serving both retail and wholesale customers. As their marketing and sales operations grew, they needed a way to keep Mailchimp and NetSuite aligned, segment audiences by customer type and order behavior, and avoid time-consuming manual data handling. They turned to SyncApps by Cazoomi and its Mailchimp for NetSuite integration to support these needs.

SyncApps by Cazoomi helped Seven Miles resolve a NetSuite token-based authentication issue and set up the right permissions for integration. With the connection in place, Seven Miles used saved searches, custom fields, campaign response syncing, and multiple group titles to automate segmentation and audience management. The result was less manual work, faster real-time buyer segmentation, and more time for the team to focus on sourcing coffee rather than managing data.

Seven Miles