Case Study: Paragon Stairs streamlines segmentation and saves time with SyncApps by Cazoomi

Paragon Stairs - Customer Case Study

Paragon Stairs, a long-established stairs manufacturer and seller, needed a better way to manage and segment a very large customer list across Salesforce and Klaviyo. With more than 5,000 staircase options and multiple customer types—homeowners, builders, architects, and construction firms—the company struggled to keep its marketing data unified and its campaigns targeted. SyncApps by Cazoomi helped address this challenge with its Salesforce-to-Klaviyo integration.

Using SyncApps by Cazoomi, Paragon Stairs synced Accounts and Leads in real time across more than 10 sync profiles, mapped Salesforce fields to Klaviyo, and created Activities in Person Accounts. The result was faster, more accurate segmentation, clearer visibility into leads ready to convert, and a time savings of about 2 hours per week, or 10–12 days per year, by automating data sync and reducing manual work.

Paragon Stairs