Case Study: NPS MedicineWise modernizes CRM and email automation with SyncApps by Cazoomi

NPS MedicineWise - Customer Case Study

NPS MedicineWise, an Australian not-for-profit focused on helping diverse communities make informed health decisions, needed a better way to manage complex data flows across its website, SQL database, CRM, and email marketing tools. The organization relied on heavy custom coding and legacy integrations, and was looking for a simpler, more affordable solution. SyncApps by Cazoomi, used alongside Microsoft Dynamics 365 and Mailchimp, fit their needs.

SyncApps by Cazoomi helped NPS MedicineWise connect Dynamics CRM to Mailchimp, sync subscribers from CRM marketing lists, and reduce dependence on custom code and unsupported APIs. The result was a more maintainable, out-of-the-box integration approach that enabled changes between Mailchimp and CRM through their API, while helping the team leave legacy systems behind and streamline their operations.

NPS MedicineWise

Tony Harrison

NPS MedicineWise