Case Study: Murray’s Cheese streamlines eCommerce and targeted email marketing with SyncApps by Cazoomi

Murray’s Cheese - Customer Case Study

Murray’s Cheese, a long-standing specialty food retailer, needed a better way to manage ecommerce operations and keep customers engaged with targeted communications across platforms. They were using NetSuite for core business and CRM functions and Mailchimp for mailing lists, automated campaigns, and newsletters, but lacked a seamless way to connect the two systems and manage outreach efficiently.

SyncApps by Cazoomi integrated NetSuite and Mailchimp for Murray’s Cheese, syncing leads, customers, and prospects to streamline marketing and sales activity. The result was faster, more targeted email campaigns, better ecommerce insights, and abandoned cart remarketing support; the integration was completed in under two weeks and eliminated manual data integration work.

Murray’s Cheese