Case Study: National Domelight Company achieves 60–70% faster sales and cuts 13,000 product variations to 57 with SymVolli

National Domelight Company - Customer Case Study

National Domelight Company, a family-run supplier of domelights, rooflights, skylights and smoke vents, was overwhelmed by a dramatic increase in product complexity — growing from a few hundred to some 12,000–13,000 product variations. The fragmented quoting process (Excel/Word/Opera), heavy reliance on expert staff, error-prone double entry and long training times (up to 1.5 years) left margins squeezed and made scaling difficult, so National Domelight turned to SymVolli for a configurable, integrated sales and quoting solution.

SymVolli implemented its web-based product configurator and quotation features, rationalising the 12,000–13,000 variations down to 57 and standardising personalised quotes. The result: the sales process was cut by 60–70%, quoting time fell from 25 quotes/day at ~15 minutes each to under half a man-day across four people, training time dropped from 1.5 years to weeks, order success and margins improved, and marketing ROI was clarified through lead tracking — all delivered with ongoing support from SymVolli.

National Domelight Company

Scott Couldrey

Managing Director