Case Study: Perfect Practice achieves 76% lower CPL and 20% higher organic traffic with Sydney Digital Marketing

Perfect Practice cuts cost per lead by 76% with Sydney Digital Marketing

Perfect Practice, a provider of medical and dental surgery fitout services, faced a challenge with generating low-quality leads from their Facebook Ads and had poor visibility into their customer journey after a lead entered their CRM. They partnered with Sydney Digital Marketing to address these issues with a focus on strategic digital marketing and lead generation.

Sydney Digital Marketing conducted a comprehensive audit and then implemented a solution that included optimizing the website for speed and SEO, rebuilding paid campaigns on Facebook and Google with advanced audience targeting, and introducing new email and SMS autoresponders. The results were significant, including a 76% reduction in cost per lead from Facebook and a 20% increase in organic search traffic within three months. The vendor's work also led to a 47% increase in session duration and a 15% reduction in bounce rate.

Perfect Practice