Case Study: Shorty Awards produces more remote interviews with Switcher

A Switcher Case Study

Preview of the Shorty Awards Case Study

Shorty Awards - Customer Case Study

The Shorty Awards, which honor excellence in social and digital media, faced a significant challenge when the COVID-19 pandemic forced their 2020 ceremony to go virtual. They needed a completely remote solution to produce their prestigious post-show interviews with winning brands and organizations without sacrificing quality.

By employing Switcher's remote production services and Video Chat feature, the team conducted and live-edited the interviews with a seamless, professional workflow. This solution from Switcher enabled the Shorty Awards to produce nearly twice as many interviews as the previous year, dramatically cutting down on production and editing time while yielding higher-quality, more comfortable conversations with winners.


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Shorty Awards

Christina Waterman

Marketing and Partnership Manager


Switcher

11 Case Studies