Case Study: The Bransford Webbs Plant Company streamlines B2B plant ordering with SwiftCloud

The Bransford Webbs Plant Company simplifies B2B ordering with SwiftCloud’s 24/7 mobile app

The Bransford Webbs Plant Company, a leading UK-based wholesale nursery, faced a challenge with its B2B ordering process. Their garden centre customers often had to leave the shop floor to place orders via phone or computer, creating a time-consuming barrier to sales. To address this, the company turned to SwiftCloud and its B2B mobile app solution.

SwiftCloud implemented a custom-branded mobile platform that provided customers with live, bespoke stock availability directly in their hands. This solution gave customers control over their orders, allowing them to check availability and confirm purchases seamlessly from the shop floor. The Bransford Webbs Plant Company reported that the biggest success was improved customer access to stock information and the ability to send push notifications for special offers, which had a very positive effect on reducing order pushback.

The Bransford Webbs Plant Company