Case Study: PRIOR scales to 20k subscribers and manages 158 travel products with Swell

PRIOR - Customer Case Study

PRIOR is a B2C travel company that creates immersive cultural experiences—culinary adventures, craft workshops, design tours, and nature explorations—and needed a scalable way to manage a multi-region subscription business. To support a growing catalog and subscriber base, PRIOR turned to Swell and its subscription-management capabilities.

Swell enabled PRIOR to launch and operate a robust subscription program, helping them manage 158 distinct products and serve 20,000 subscribers across regions. With Swell, PRIOR streamlined subscription operations and scaled its offering to meet multi-region demand while maintaining a diverse portfolio of experiences.

PRIOR