Case Study: Nowvac achieves a fast, scalable multi‑vendor B2B marketplace with Swell

A marketplace that gets customers pumped

Nowvac is building a transparent B2B marketplace for industrial and scientific vacuum equipment and faced the challenge of moving an industry dominated by brick‑and‑mortar distributors online while translating deep offline expertise into an Amazon‑like buying experience. To meet this need they partnered with Swell to create a flexible, multi‑vendor marketplace that supports specialized product data models and vendor workflows.

Swell delivered an API‑driven platform with PIM integration, vendor self‑service data models, split payouts and the integrations needed for inventory and product information systems, plus ongoing support. The result: Nowvac launched in 3 months (versus a prior 12‑month struggle), can reach thousands of untapped customers, and simplified complex multi‑vendor operations so vendors can update product data anytime — all on a scalable Swell platform.

Nowvac

Paul Dabrowski

Chief Medical Officer