Case Study: YWCA of Central Alabama raises $178,924, gains 227 new donors and boosts revenue 31% with Swell Fundraising

YWCA of Central Alabama - Customer Case Study

YWCA of Central Alabama, organizer of the annual Kids Korner Luncheon supporting a child development program for families experiencing homelessness, needed to modernize a long‑standing tabled fundraiser: call more donors, raise awareness, engage table hosts online, let hosts sign up and manage guest lists, and log multiple donation types. They partnered with Swell Fundraising to deploy Swell’s event management platform for online and on‑site ticketing, table management, and unified donation processing.

Using Swell Fundraising’s platform to power ticket sales, host workflows, guest lists, and multi‑type donations—plus leaderboards to drive engagement—the luncheon raised $178,924 from over 390 donations, attracted 51,584 event‑site visits, managed 60 tables, increased revenue by 31%, secured 181 non‑attending donors, and brought in 227 new donors for the YWCA of Central Alabama.

YWCA of Central Alabama