Case Study: Stolen Spirits boosts new product awareness and social followers with Sweeppea sweepstakes

Stolen Spirits boosts followers and sales with Sweeppea's 18,000-view Stolen X launch sweepstakes

The customer, Stolen Spirits, faced the challenge of promoting a new product launch and increasing social media followers for its new Stolen X whiskey. The distillery partnered with the vendor, Sweeppea, to utilize its text-to-win sweepstakes platform to create an engaging and legally compliant promotion.

Sweeppea implemented a solution where participants could text a keyword to enter to win a custom outdoor bar. This streamlined process drove thousands of entries. The results for Stolen Spirits included a measurable increase in social media followers and product sales, successfully achieving their launch objectives.

Stolen Spirits