Sweeppea
31 Case Studies
A Sweeppea Case Study
Phillips Distilling, a distilled spirits company, faced the challenge of building awareness for its new UVGO ready-to-drink vodka cocktail and engaging its target Millennial audience. To meet this challenge, they hired Leveret Marketing, who utilized the Sweeppea text to win platform to execute a national sweepstakes campaign.
The solution implemented by Sweeppea was a text-to-win sweepstakes that handled age verification and entry collection. This effort resulted in hundreds of participants entering, a new customer database being built, and an increase in case orders for UVGO, successfully meeting the campaign's objectives.