Case Study: Jiffy Lube drives buzz and collects leads with Sweeppea

Jiffy Lube generates hundreds of sweepstakes entries with Sweeppea

A Jiffy Lube location in Sacramento, a local service-based business, faced the challenge of generating attention and reminding customers it offers services beyond oil changes. The vendor, Sweeppea, helped address this by implementing a text-to-win sweepstakes to build excitement and reach potential customers.

Using the Sweeppea service, Jiffy Lube ran a promotion where participants texted a keyword to enter a chance to win new brakes. The campaign resulted in hundreds of entries, successfully building a database of participant names, mobile numbers, and emails for future marketing efforts and increasing awareness of their full range of auto services.

Jiffy Lube