Case Study: Jack’s Abby Brewery boosts Oktoberfest awareness with Sweeppea’s text-to-win sweepstakes

Jack’s Abbey Brewery drives hundreds of entries with Sweeppea

Jack’s Abby Brewery wanted to build awareness for its brand and its Oktoberfest festival while engaging its loyal fans. The brewery partnered with Sweeppea and used its text-to-win sweepstakes platform to address this challenge.

Sweeppea implemented a text-to-win promotion where participants texted a keyword to enter. The platform handled age verification and collected entry information. This solution resulted in hundreds of participants entering, allowing Jack’s Abby to gain a new database of customer contacts for re-marketing.

Jack’s Abbey Brewery