Case Study: Boost Mobile increases new customer activations with Sweeppea text-to-win sweepstakes

Boost Mobile boosts text-to-win with Sweeppea and 6 AirPods Pro prizes

The customer, Boost Mobile, sought to increase new customer activations among young Millennial and Gen Z demographics. They partnered with the vendor Sweeppea to implement a text-to-win sweepstakes as a key promotional tool.

Sweeppea's solution enabled a text-to-enter campaign that awarded a coupon to all participants, driving them to nearby stores. The platform provided valuable customer insights on demographics and ad performance. While specific sales data was not shared, the campaign generated hundreds of participants and the client was happy with the results achieved by Sweeppea.

Boost Mobile