Case Study: SHRM-Atlanta achieves 85% virtual event usage with Swapcard

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Preview of the SHRM-Atlanta (Society for Human Resource Management) Case Study

SHRM-Atlanta achieves 85% usage rate with Swapcard

SHRM-Atlanta, the local chapter of the Society for Human Resource Management, faced the challenge of replicating the experience of its annual SOAHR conference online after transitioning it from a traditional in-person gathering to a fully virtual event. They needed a platform that could also reflect the event's specific brand identity.

Swapcard provided a solution with a branded web-app customized to the event's colors and typography, which included an engaging streaming tool for live discussions. Using the Swapcard platform, the virtual conference achieved an 85% usage rate, with attendees sending over 17,000 messages and making more than 5,000 connections.


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