Case Study: HubSpot strengthens team culture and global connection with SwagUp

Determined to find creative ways to connect with one another, Hubspot turned to Swagup for customer onboarding

HubSpot, the AI-powered customer platform, wanted a better way to connect its global customer onboarding team and strengthen team culture. Looking for a vendor that could support distributed employees worldwide, HubSpot chose SwagUp for customer onboarding swag because of its customer-first approach and ability to meet its global shipping needs.

SwagUp provided high-quality swag packs and easy worldwide distribution, helping HubSpot create shared unboxing moments, encourage employees to share photos and videos, and build excitement across the team. The result was a more connected, morale-boosting culture initiative for HubSpot, with SwagUp enabling the company to engage employees in a fun, memorable way.

HubSpot

Emily Price

Marketing Manager