Case Study: JTI achieves fast cigarette label compliance with svarmony’s browser-based AR scanner

JTI identifies legal cigarette stock in seconds with svarmony

JTI needed a fast and simple solution to help Swiss retailers comply with new cigarette packaging legislation, as the old warning labels were suddenly banned. The challenge was that the new and old labels were nearly identical, making it difficult for retailers to identify legal stock at a glance. They partnered with svarmony to create an intuitive digital tool that required no app downloads or training.

svarmony developed a web-based AR solution that works on any smartphone's browser. Retailers simply scan a QR code, snap a photo of a pack, and instantly learn if it is legally sellable. This solution from svarmony gave retailers confidence, saved them valuable time, and provided a smart digital fix for a real-world compliance problem.

JTI