SV-Marketing
25 Case Studies
A SV-Marketing Case Study
ALL33, the creator of the Backstrong Chair, struggled to generate profitable online purchases for their high-end ergonomic chair. They had tried multiple digital strategies, including Facebook ads, but were unable to achieve a sufficient return on ad spend due to the product's premium price point. They partnered with SV-Marketing to improve their paid media performance.
SV-Marketing implemented a multi-phase retargeting ecosystem and an organized testing procedure across the customer journey. This strategy included a variety of social media campaigns and performance-based optimizations. As a result, SV-Marketing significantly reduced the cost per purchase, increased ROAS by 187%, and generated over $6 million in sales from Facebook ads alone, helping ALL33 hit over eight figures in sales.