Case Study: Velocity Energy strengthens its brand and website with Sustainable Marketing

Velocity Energy refreshes its brand after 12 years with Sustainable Marketing

Velocity Energy, an Australian company providing demand response solutions for the renewable energy sector, required a refresh of its brand positioning and digital marketing to adapt to evolving market attitudes and trends. They engaged Sustainable Marketing to manage a comprehensive repositioning and the build of a new website to support their updated brand story and improve user experience.

Sustainable Marketing developed a new brand strategy to reposition Velocity Energy as a company supporting the energy transition. They managed the creation of a new website with a simplified, mobile-first design and integrated marketing communications. The results included an elevated brand that built greater trust with its audience and supported the sales team in growing income to meet business objectives.

Velocity Energy