Sustainable Marketing
33 Case Studies
A Sustainable Marketing Case Study
Radiant Australia, a Brisbane-based supplier of solar racking systems, faced a challenge in scaling its marketing efforts to match its growing business and professional reputation. The company engaged Sustainable Marketing to develop a more professional marketing and digital strategy to better communicate its brand story and values to its trade-focused customer base.
Sustainable Marketing implemented a comprehensive solution that included developing a new brand positioning strategy, a marketing plan, and a mobile-friendly website. The agency managed the web build, organized professional photography, and integrated a useful Systems Calculator tool for customers. The results positioned the Radiant brand for future growth, with the managing director noting the new professional website would leave their sales trips with a stronger impact.
John Askwith
Managing Director