Sustainable Marketing
33 Case Studies
A Sustainable Marketing Case Study
CTEK, a world-leading authority on battery technology and chargers, sought to elevate its brand and grow sales in the Australian and New Zealand markets. To meet this challenge, they engaged the vendor, Sustainable Marketing, to act as their PR and marketing agency for the region.
Sustainable Marketing implemented an integrated solution that included public relations campaigns, advertising, social media, and key influencer programs. This work successfully grew the Australian and New Zealand market into CTEK's third-largest globally, increased market share for key product lines, and established the brand as the number one battery charger in the region, leading to increased sales year on year.
Robert Briggs
Director of Sales & Marketing