Case Study: Housing.com Achieves 201% Organic Traffic Growth with SUSO Digital

Housing.com grows organic traffic by 201% with SUSO Digital

Housing.com, a leading Indian property portal, faced challenges with its organic search performance. Its most valuable city- and region-specific rental landing pages were buried in a messy site structure, making them difficult for search engines to crawl and rank. This, combined with a weak backlink profile, prevented the site from competing effectively for high-value keywords in a crowded market. They partnered with SEO agency SUSO Digital to address these issues.

SUSO Digital implemented a two-part solution, first conducting a technical SEO audit to streamline the site's architecture and improve crawlability. Second, they executed a targeted link-building campaign to build authority for the priority location pages. This strategy delivered substantial results for Housing.com, including a 201% increase in organic traffic and a 60% growth in the number of keywords ranked.

Housing.com