Case Study: wetter.com improves user satisfaction with Survicate

Wetter.com's Data-Driven Journey with Survicate

wetter.com, a leading weather information website and mobile app, needed a better way to measure user satisfaction and understand how seasonal weather patterns affected its audience. The company turned to Survicate surveys, including NPS, to build a long-term feedback baseline and track user sentiment across its large user base of around 20 million monthly users.

Using Survicate, wetter.com runs monthly satisfaction surveys, segments respondents with user attributes, and connects surveys to Optimizely A/B tests to compare feedback across experiment variants. With Survicate, the team has been able to identify seasonal satisfaction trends, monitor KPIs year over year, and make more data-driven product decisions over more than four years of feedback collection.

Wetter.com

Falco Kübler

Senior Product Owner