Case Study: Zluri achieves a 5x NPS response rate with SurveySparrow

How Zluri grew their NPS response rate 5x with SurveySparrow

Zluri, a next-gen identity governance and administration platform for IT and security teams, wanted to centralize NPS and CES as key customer success metrics and increase survey participation. As they ramped up from ad hoc outreach to a quarterly NPS program, their previous survey tool struggled with low email response rates and lacked the customization and tracking needed for effective campaigns.

With SurveySparrow, Zluri adopted a more intuitive and customizable survey platform, including shareable links that let teams send surveys through email and Slack without overloading customers. SurveySparrow also improved reporting and dashboarding for better data visualization and stakeholder sharing. As a result, Zluri increased its NPS response rate to 25% over four quarters, a 400% increase in coverage, and expanded use of SurveySparrow to CES and eNPS surveys across the organization.

Zluri

Bharath J

Associate Director, CS Strategy and Ops