Case Study: SPB Web Solutions achieves a 30% increase in sales-qualified prospects with SurveySparrow

How SPB Web Solutions smartly uses SurveySparrow to increase qualified prospects by 30%

SPB Web Solutions, a UK-based digital marketing and IT provider for health, fitness, and wellness coaching businesses, was struggling to keep up with a growing volume of prospects. The team needed a way to qualify leads, segment responses, and decide who was worth pursuing without spending too much time on manual outreach.

Using SurveySparrow, SPB Web Solutions sent a curated survey through the platform’s built-in email tool to identify prospects interested in a free consultation call and automatically segment them into the right audience lists. SurveySparrow’s Display Logic also routed uninterested respondents to explain why they declined, helping the team gather useful insights. As a result, SPB Web Solutions saw a 30% increase in sales-qualified prospects, improving revenue and revealing gaps in its offering.

SPB Web Solutions

Steve Bentley

CEO & Founder