Case Study: SAMA Educational Co. boosts multi-campus feedback management with SurveySparrow

How SAMA Educational Co. is transforming their multi-campus experience management with customized surveys

SAMA Educational Co., a Kuwait-based education network with multiple campuses including American Creativity Academy and Kuwait English School, wanted a better way to manage student and parent feedback across its schools. The main challenges were collecting bilingual feedback for an Arabic-speaking audience, maintaining consistent yet branded surveys across campuses, handling different survey types like CSAT and NPS, and responding quickly to concerns. They turned to SurveySparrow’s experience management platform to address these needs.

SurveySparrow implemented multilingual, customizable surveys with auto-translation in English and Arabic, multi-channel distribution, survey cloning for each campus, advanced analytics, partial submission, and a ticketing system for service recovery. As a result, SAMA Educational Co. saw a dramatic increase in survey participation, improved NPS and CSAT performance, stronger parent engagement, faster issue resolution, and more data-driven decision-making across campuses.

SAMA Educational Co

Hanif Ismail Parkar

CRM Manager