Case Study: Eneco (Dutch energy supplier) achieves nearly 1,000 leads in 6 weeks with Survey Anyplace

How Eneco used a lead generation survey to collect a 1000 leads in 6 weeks

Eneco, a leading Dutch energy provider, faced poor performance from static web forms and needed a more engaging way to inform potential buyers about EVSE (home electric vehicle chargers) and capture qualified leads. They partnered with Survey Anyplace and used its interactive survey tool to create a playful EVSE "calculator" that would both educate visitors and collect contact and preference data.

Using Survey Anyplace’s calculator survey—promoted via Facebook Ads and Google Display—Eneco gathered nearly 1,000 leads in six weeks, far exceeding an initial 200-response target. The tool delivered personalized cost estimates by email, captured qualified prospect data for sales follow-up, and allowed rapid iteration and branded user experiences, demonstrating Survey Anyplace’s impact on lead generation and product validation.

Eneco

Rik de Vette

Rapid Growth Prototyper