Case Study: Listonic achieves real-time measurement of mobile advertising effectiveness with Survey Anyplace

An easier way to quantify mobile advertising effectiveness

Listonic, a popular grocery-shopping app that displays targeted coupons to shoppers, needed a reliable way to prove mobile advertising effectiveness to its advertisers. To capture accurate, in-the-moment intent and purchase data, Listonic turned to Survey Anyplace’s built-for-mobile one-question surveys that reach users on their devices while they shop.

Survey Anyplace’s solution sends quick pre- and post-ad questions (no separate app required) and uploads responses in real time, letting Listonic and its advertisers measure ad influence immediately and adjust campaigns on the fly. The approach delivered higher-quality, timely feedback, improved ad relevance for users, and supported Listonic’s growing service (more than 100,000 users to date), demonstrating clear ROI for advertisers.

Listonic

Kamil Janiszewski

Co-founder