Case Study: Microsoft Corporation achieves real-time user insights and streamlined survey integration with Survey Analytics

Microsoft - Customer Case Study

Microsoft, the global leader in software and services, needed a reliable way to collect and manage complex feedback from both consumer and enterprise customers to improve products and user experience. The challenge was to gather large volumes of dynamic data in a streamlined, usable way and make it accessible for ongoing comparison and decision-making.

Survey Analytics delivered an integrated, real‑time survey platform—connected with Microsoft technologies like Outlook and Dynamics—that allowed unlimited data storage, seamless respondent experiences, and easy analysis. The solution enabled Microsoft to track trends over time, inform product and service updates, and quickly turn empirical feedback into actionable business improvements, earning praise for its speed and analytical value.

Microsoft Corporation

Romi Mahajan

Group Marketing Manager, Microsoft