Case Study: Learning.com achieves 3x growth through customer insight with Survey Analytics

Learning.com - Customer Case Study

Learning.com, a leader in web-delivered curricula with its Sky digital education environment serving about 4 million students and educators, needed continuous, cost-effective insight into teachers, administrators, and students to improve instruction and product design. Because they run frequent trainings and offer many services nationwide, they required around-the-clock market research that fit tight schedules and budgets.

By using the Survey Analytics (QuestionPro) platform, Learning.com launched 100+ targeted surveys a year to gather real-time feedback anyone in the company could access and analyze. Self-fielding surveys saved money versus focus groups, drove product and brand improvements (from search interfaces to visual design), and helped the company grow more than threefold during a recession—growth they largely attribute to customer insight.

Learning.com