Case Study: a leading social media company boosts model quality and AUC with Surge AI

Leading Social Media Company - Customer Case Study

A leading social media company was inundated with user-generated data and needed a high-volume data labeling solution to improve the ML models filtering its hateful speech, misinformation, and spam. They required nuanced judgments and a skilled, multilingual workforce, leading them to partner with Surge AI for its data labeling services.

Surge AI implemented the solution by building 28 custom, highly-trained labeling teams and an intuitive, flexible workflow supported by a dedicated project manager. This approach delivered over 50 million high-quality labels, which tripled the quality of the customer’s datasets, sped up their data pipelines by 10x, and boosted the AUC of their ML models by 55%.