Case Study: Shipup boosts sales team efficiency with Surfe

Shipup - Customer Case Study

Shipup is a Paris-based SaaS platform that helps e-commerce businesses improve the post-purchase experience for their customers. As the company grew, its 15-person BDR team struggled to keep HubSpot in sync with its preferred prospecting tool, which caused duplicate outreach, extra manual checking, and slower collaboration across the sales process.

By implementing Surfe’s integration between HubSpot and its business socials lead list builder, Shipup enabled BDRs to see CRM data directly in their prospecting interface, highlight existing contacts, sync custom CRM fields, schedule activities, and share notes without switching tools. The result was a more efficient and collaborative workflow, with Surfe saving each BDR over 9.5 hours per month and becoming a daily part of 15 team members’ routine.

Shipup

Caroline Gaubert-Amy

Business Development Representative Manager