Case Study: Investmint achieves 266% higher customer engagement with SuprSend

How Investmint Increased Their Customer Engagement Rates by 266% Using SuprSend’s Real-Time Broadcast Capability

Investmint, a financial services company and systematic trading app, faced a challenge in maintaining customer engagement as its user base grew. Their initial notification system, Firebase, could not support real-time cohorts or handle multi-channel broadcasting for over 100,000 subscribers, hindering their ability to deliver time-sensitive trading alerts. They sought a reliable and scalable solution, which led them to partner with SuprSend and utilize its notification platform.

SuprSend provided a solution featuring multi-channel broadcasts, low-latency delivery, and real-time subscriber list updates. By implementing SuprSend, Investmint achieved a remarkable 266% increase in user engagement. This resulted in a 30% boost in customer retention and created more cross-selling opportunities, all while saving significant engineering resources that would have been required to build a similar system in-house.

Investmint

Akash Goel

Co-Founder & CEO