Case Study: Gallagher achieves streamlined sales processes and real-time mobile access with SuperOffice

Gallagher - Customer Case Study

Gallagher Europe, a provider of electric fencing products, faced challenges in realizing the value of its existing SuperOffice CRM solution due to poor processes and infrastructure. The company needed a centralized CRM strategy to streamline all of its commercial work processes across the European market and chose to re-implement SuperOffice as its solution.

The vendor, SuperOffice, reconfigured its software to automate Gallagher's processes and optimized its integration with the Baan system. This provided field staff with real-time mobile access to customer information and order histories, enabling better dealer advice and reducing administrative costs. As a result, users fully embraced the added value of SuperOffice, leading to improved internal processes and preparing the company for future sales growth through additional integrated features.

Gallagher

Cor Kappenburg

Commercial Manager