Case Study: Z21 Studio achieves faster client reporting and better collaboration with Supermetrics

How Z21 Studio improves marketing efficiency and client reporting with Supermetrics and Google Sheets

Z21 Studio, an ecommerce growth marketing agency, was facing significant bottlenecks as it scaled. Their process of manually collecting and compiling marketing data for client reports was taking up to eight hours per week, hindering their ability to efficiently service a growing client base. They needed a solution to automate data aggregation from various sources to improve reporting.

By implementing Supermetrics for Google Sheets, the agency automated its internal and external reporting. Supermetrics provided the wide range of data connectors needed to eliminate manual tasks, allowing the team to quickly generate insightful reports. This not only saved considerable time but also fostered better collaboration between the client and data teams, enabling faster, data-driven optimizations for client campaigns.

Z21 Studio

Vinnie Lee

Head of Partnerships