Case Study: Lightspeed scales customer education and cuts content production time with Supademo

Lightspeed cuts content production time by 60% with Supademo

Lightspeed, a comprehensive B2B commerce platform, faced challenges in creating and maintaining interactive training content for its complex workflows. Their process was slow and relied on technical specialists using fragmented tools like Camtasia and Articulate, which created bottlenecks and lengthy onboarding for customers. To solve this, they turned to Supademo for its interactive demo automation platform.

By implementing Supademo, Lightspeed empowered subject-matter experts across multiple departments to build their own interactive guides and tutorials without needing engineering or design support. This solution led to a 60% reduction in content production time and allowed them to scale from 3 to nearly 40 users. The result was faster onboarding, improved customer comprehension, and a more scalable enablement process.

Lightspeed