Supademo
28 Case Studies
A Supademo Case Study
beehiiv, a newsletter growth platform, was facing challenges with low conversion rates and unqualified signups from its lead generation efforts. The company wanted a better way to showcase its product without requiring an immediate signup, as traditional video creation was too time-consuming and resulted in passive viewership. They sought a solution to increase qualified leads and revenue.
beehiiv implemented interactive demos from Supademo to provide a self-paced product experience on their website. This solution led to a 20% demo-view-to-signup rate and a 50% increase in free-to-paid conversions compared to their site-wide average. Using Supademo, beehiiv has driven thousands of signups and added over $100,000 in self-serve revenue, making the platform a key part of their growth strategy.