Case Study: Pebblely scales to 1 million users with Supabase Auth

How Pebblely, an AI image generation company, used Supabase Auth to handle Single Sign On for their rapidly growing user base

Pebblely is an AI image generation company that helps users turn ordinary product photos into polished marketing assets in seconds. As the startup rapidly iterated toward a winning idea and then scaled fast, it needed a secure way to handle databases, APIs, authentication, and real-time functionality without building everything from scratch. Pebblely used Supabase, especially Supabase Auth, to support its prototype and early growth.

Supabase provided Pebblely with an all-in-one backend platform, including Supabase Database, Auth, and Realtime, enabling the team to launch quickly and adapt as needs changed. When spam and account abuse became an issue, Pebblely switched from email/password to Google and magic link login in just a couple of hours; later, Supabase’s SSO support positioned them for enterprise customers. The result was more than 1 million users in seven months, with faster development and less engineering overhead thanks to Supabase.

Pebblely

Alfred Lua

Co-Founder